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Product demos3D motion

Wren — Help for the whole day: A 28-second product demo video template

The preview, 28 seconds, with sound.

An assistant's day on a ground that runs from ice to lavender, cut against short interludes of ink: light type arrives out of blur and the camera goes into its letters, a prompt box is read so close the typed line crosses the frame, and the answer swings round on a page in space.

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Length
28 seconds, or about 38 and 44 in the longer cuts
Formats
16:9, 9:16, 1:1 and 4:5
You can change
24 lines of text, 7 pictures, 4 colours and the logo
Sound
Voice-over and a choice of music

Product demos

What happens in Wren

Pictures float at every depth and slide past in rows, a name is tried, a voice is chosen by its light, and a switch takes the whole scene dark. Fourteen beats in twenty-eight seconds; every answer, name and voice you add is more of its beat.

Two longer cuts add seven beats of their own without repeating one: the work shown before the answer, a line rewritten by a second ask, what it remembers about you as stars, and the whole day on the arc of its sun; then one picture given a new light, the hours handed back on a dial, and a sentence heard as it is spoken.

Product demos show a product at work: the interface, the feature and what it gets done. The library lists 33 under product demos.

Formats
16:9 landscape (1920 × 1080), 9:16 portrait (1080 × 1920), 1:1 square (1080 × 1080), 4:5 social (1080 × 1350)
Added

75 things to set

What you can change

The editor opens Wren with 75 things to set, under its tabs: Content, Media, Style.

Content

What the film says.

Text39
  • Brand name
  • Opening line
  • Line the camera dives into
  • Voice only · before the name
  • Voice only · after the name
  • Typed on the card
  • Prompt box, before it is typed in
  • Suggestions round the prompt box
  • Tool chip
  • Typed prompt
  • Answer · title
  • Answer · lines
  • Answer · small line under each
  • Headline among the pictures
  • Voice only · the rows of pictures
  • Rows of pictures · shapes
  • Question
  • Names tried in the field
  • Voice · heading
  • Voice · names
  • Line beside the switch
  • Closing line · three words
  • Website
In the Extended and Full length cuts9 more
  • Work · line over the steps
  • Work · steps it takes
  • Second ask
  • Second ask · the line as rewritten
  • Second ask · note when it is done
  • Memory · line over the stars
  • Memory · what is remembered
  • Day · line under the sun
  • Day · plans along the arc
In the Full length cut7 more
  • One picture · what is asked of it
  • One picture · note when it is done
  • Proof · what it counts
  • Proof · line under the dial
  • Listening · label
  • Listening · the sentence heard
  • Listening · the sound, bar by bar
Numbers2
  • Rows of pictures · how many
In the Full length cut1 more
  • Proof · the figure

Media

Your screenshots, clips and logo.

Pictures and video7

Takes PNG, JPG, WebP, SVG, MP4 or WebM, up to 100 MB.

  • Picture cards and rows · first picture or clip
  • Picture cards and rows · second
  • Picture cards and rows · third
  • Picture cards and rows · fourth
  • Picture cards and rows · fifth
  • Picture cards and rows · sixth
In the Full length cut1 more
  • One picture · the picture given a new light
Logo

PNG, JPG, WebP or SVG, up to 20 MB. Or read from your website.

  • Your logo

Style

How it looks and how it sounds.

Colours4
  • Second colour
  • Primary color
  • Background
  • Text color
Typeface

Inter, DM Sans or Space Grotesk.

Icons13

13 small signs in the film, each picked from 68 drawings.

Pace

Dense (as designed), Steady (about 20% longer) or Relaxed (about 45% longer).

Voice-over2

On or off, read by one of 20 voices: Sarah, Brian, George, Alice, Hannah, Cole, Sienna, Cliff, Heather, Miles, Colin, Gemma, Athena, Hera, Thalia, Cora, Apollo, Arcas, Draco and Hermes.

Music and sound4
  • Original soundtrack
  • Sound level
  • Music: Original score, Quiet lift, Open horizon or Human warmth
  • Sound effects

4 steps

How to make Wren yours

  1. Open it in the studio

    “Use this template” opens Wren in the editor with its sample words and pictures in place. Sign in if you are asked to.

  2. Bring in your brand

    Type your website address and the editor reads your logo and colours from it. Or upload a logo, and the colours are matched to it.

  3. Change what it says

    Rewrite the 24 lines under Content yourself, or ask the assistant for a change in plain words. Put your own screenshots and clips in the 6 places under Media.

  4. Choose a format and render

    Pick 16:9, 9:16, 1:1 or 4:5, choose a length, record the voice-over and press “Render video”. The film comes back as an MP4.

6 questions

Questions about Wren

How long is Wren?

28 seconds as designed. The editor has two longer cuts too: Extended (about 38s) and Full length (about 44s). A longer cut adds beats of its own. Nothing is shown twice. The pace can be slowed too: Steady (about 20% longer) or Relaxed (about 45% longer).

Can I make Wren vertical?

Yes. It comes in 16:9 landscape, 9:16 portrait, 1:1 square and 4:5 social. Switch between them in the editor before you render.

Can I use my own screenshots and video?

Yes. It has 7 places for them under Media, among them “Picture cards and rows · first picture or clip”, “Picture cards and rows · second” and “Picture cards and rows · third”. It takes PNG, JPG, WebP, SVG, MP4 or WebM files.

Does it have a voice-over and music?

It has a voice-over, read by one of 20 voices, and you can switch it off. The music is a choice of Original score, Quiet lift, Open horizon or Human warmth. Its sound effects can be switched off too.

Can I use my own logo and colours?

Yes. Upload a logo, or type your website address and the editor reads the logo and colours from it. Wren has 4 colours to set: second colour, primary color, background and text color. The typeface is Inter, DM Sans or Space Grotesk.

What do I get, and what does it cost?

An MP4 at 720p, 1080p, 1440p or 4K, at 24, 30 or 60 frames a second. Opening it and exporting it are free; having the AI make it yours from your words uses 40 credits. The Free plan gives 200 credits a month, with a Muvomi watermark on exports. Paid plans start at $10 a month and export without it.

6 templates

All templates
Frame from “Pipit — Hello in every language”30 seconds

Pipit — Hello in every language

A friendly assistant introduced in one unbroken run on a saturated violet field.

Product demosFormats: 16:9 · 9:16 · 1:1 · 4:5

Frame from “Tessel — A wall of widgets”25 seconds

Tessel — A wall of widgets

A word types on over a pale ground with a band of colour along its foot.

Product demosFormats: 16:9 · 9:16 · 1:1 · 4:5

Wren — Help for the whole day

Make Wren yours.

Use this template See plans