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TypographyDirector series

The editorial cut: A 15-second kinetic typography video template

The preview, 15 seconds, with sound.

A kinetic brand film in five acts: oversized type, a moving typographic field, a dimensional poster, a rhythmic word sequence and a quiet signature.

Use this template All templates
Length
15 seconds, or about 24 and 30 in the longer cuts
Formats
16:9, 9:16, 1:1 and 4:5
You can change
4 lines of text, 1 picture, 3 colours and the logo
Sound
Original soundtrack

Typography

About “The editorial cut”

Typography films are led by type: large letters, short lines and a strong rhythm. The library lists 25 under typography.

Formats
16:9 landscape (1920 × 1080), 9:16 portrait (1080 × 1920), 1:1 square (1080 × 1080), 4:5 social (1080 × 1350)
Added

27 things to set

What you can change

The editor opens “The editorial cut” with 27 things to set, under its tabs: Content, Media, Style.

Content

What the film says.

Text17
  • Headline
  • Supporting text
  • Call to action
  • Brand name
Until “Screenshot or video” is added1 more
  • Letters on the poster
In the Full length cut5 more
  • Word on the light half
  • Word on the dark half
  • Line under the two words
  • Title of the list
  • Numbered list
In the Extended and Full length cuts7 more
  • Three words, stacked
  • Line beside the stack
  • Figure
  • What the figure counts
  • Line under the figure
  • Pull quote
  • Who said it

Media

Your screenshots, clips and logo.

Pictures and video

Takes PNG, JPG, WebP, SVG, MP4 or WebM, up to 100 MB.

  • Screenshot or video
Logo

PNG, JPG, WebP or SVG, up to 20 MB. Or read from your website.

  • Your logo

Style

How it looks and how it sounds.

Colours3
  • Primary color
  • Background
  • Text color
Typeface

Inter, DM Sans or Space Grotesk.

Music and sound3
  • Original soundtrack
  • Sound level
  • Sound effects

4 steps

How to make “The editorial cut” yours

  1. Open it in the studio

    “Use this template” opens “The editorial cut” in the editor with its sample words and pictures in place. Sign in if you are asked to.

  2. Bring in your brand

    Type your website address and the editor reads your logo and colours from it. Or upload a logo, and the colours are matched to it.

  3. Change what it says

    Rewrite the 4 lines under Content yourself, or ask the assistant for a change in plain words. Put your own screenshot or clip in its place under Media.

  4. Choose a format and render

    Pick 16:9, 9:16, 1:1 or 4:5, choose a length and press “Render video”. The film comes back as an MP4.

6 questions

Questions about “The editorial cut”

How long is “The editorial cut”?

15 seconds as designed. The editor has two longer cuts too: Extended (about 24s) and Full length (about 30s). A longer cut adds shots of its own. Nothing is shown twice.

Can I make “The editorial cut” vertical?

Yes. It comes in 16:9 landscape, 9:16 portrait, 1:1 square and 4:5 social. Switch between them in the editor before you render.

Can I use my own screenshots and video?

Yes. It has one place for it under Media, “Screenshot or video”. It takes PNG, JPG, WebP, SVG, MP4 or WebM files. Until you add your own, the film shows a drawn sample screen, and its 1 line can be edited as well.

Does it have music?

It comes with an original soundtrack that can be switched off. Its sound effects can be switched off too. It has no voice-over of its own.

Can I use my own logo and colours?

Yes. Upload a logo, or type your website address and the editor reads the logo and colours from it. “The editorial cut” has 3 colours to set: primary color, background and text color. The typeface is Inter, DM Sans or Space Grotesk.

What do I get, and what does it cost?

An MP4 at 720p, 1080p, 1440p or 4K, at 24, 30 or 60 frames a second. Opening it and exporting it are free; having the AI make it yours from your words uses 40 credits. The Free plan gives 200 credits a month, with a Muvomi watermark on exports. Paid plans start at $10 a month and export without it.

6 templates

All templates
Frame from “Pulse — Ideas in motion”30 seconds

Pulse — Ideas in motion

Short word beats, oversized typography and a folding luminous petal.

TypographyFormats: 16:9 · 9:16 · 1:1 · 4:5

Frame from “Rill — A reel of posters”17 seconds

Rill — A reel of posters

A studio's creed, said in short captions over a reel of posters.

TypographyFormats: 16:9 · 9:16 · 1:1 · 4:5

Frame from “Solen — Made of time”21 seconds

Solen — Made of time

A narrated essay on one still, warm set.

TypographyFormats: 16:9 · 9:16 · 1:1 · 4:5

Frame from “The community note”16 seconds

The community note

A community story with a floating paper post.

Engagement mockupsFormats: 16:9 · 9:16 · 1:1 · 4:5

Frame from “A considered search”16 seconds

A considered search

A search becomes a discovery.

Search animationFormats: 16:9 · 9:16 · 1:1 · 4:5

The editorial cut

Make “The editorial cut” yours.

Use this template See plans