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Product demos3D motion

Elva — The new version, in one thread: An 18-second product demo video template

The preview, 18 seconds, with sound.

A version launch told as one thread. Your mark streaks in on a pale ground and its name is typed beside it; a hard cut to the dark, where the version number stands behind the name as a figure made of shimmering dots.

Use this template All templates
Length
18 seconds, or about 27 and 34 in the longer cuts
Formats
16:9, 9:16, 1:1 and 4:5
You can change
15 lines of text, 2 pictures, 5 colours and the logo
Sound
Voice-over and a choice of music

Product demos

What happens in Elva

Then a long take on the product: your mark and a greeting in close-up, a staged pull-back to the line it asks on, a request typed as the lens snaps out to the whole panel, the line flooding into a drop zone, a file carried in, and the zone squeezing shut into a working pill. A last cut to the page it hands back, which folds into your mark again.

Nine beats in eighteen seconds with three hard cuts, and two longer cuts that add seven more beats of their own. Every word, sign, picture and colour is yours to change.

Product demos show a product at work: the interface, the feature and what it gets done. The library lists 33 under product demos.

Formats
16:9 landscape (1920 × 1080), 9:16 portrait (1080 × 1920), 1:1 square (1080 × 1080), 4:5 social (1080 × 1350)
Added

57 things to set

What you can change

The editor opens Elva with 57 things to set, under its tabs: Content, Media, Style.

Content

What the film says.

Text25
  • Brand name
  • Version
  • Voice only · as the mark arrives
  • Voice only · as the version fills the frame
  • Greeting beside the mark
  • Headline of the panel
  • Prompt placeholder
  • Request typed into the prompt
  • Things to try, under the prompt
  • Words on the drop zone
  • Word on the working pill
  • Title of the page it hands back
  • Headings on that page
  • Tagline
  • Website
In the Extended and Full length cuts6 more
  • The gain, as a figure
  • Words under that figure
  • The work, step by step
  • Source tag on one line of the page
  • Line under the page, about sources
  • Line under the ways to send it
In the Full length cut4 more
  • Words after that number
  • Line under your product
  • Words on the release pill
  • Where it runs
Numbers
In the Full length cut1 more
  • How much it takes in at once

Media

Your screenshots, clips and logo.

Pictures and video2

Takes PNG, JPG, WebP, MP4 or WebM.

  • Picture of a result page
In the Full length cut1 more
  • Screenshot or clip of your product
Logo

PNG, JPG, WebP or SVG. Or read from your website.

  • Your logo

Style

How it looks and how it sounds.

Colours5
  • Dark ground (from the version onward)
  • Type on the dark ground
  • Accent: the dots, the drop zone, the working pill
  • Pale ground (the opening)
  • Ink on the pale ground
Typeface

Inter, DM Sans or Space Grotesk.

Icons14

14 small signs in the film, each picked from 68 drawings.

Pace

Dense (as designed), Steady (about 20% longer) or Relaxed (about 45% longer).

Voice-over2

On or off, read by one of 20 voices: Sarah, Brian, George, Alice, Hannah, Cole, Sienna, Cliff, Heather, Miles, Colin, Gemma, Athena, Hera, Thalia, Cora, Apollo, Arcas, Draco and Hermes.

Music and sound4
  • Original soundtrack
  • Sound level
  • Music: Original score, Quiet lift, Open horizon or Human warmth
  • Sound effects

4 steps

How to make Elva yours

  1. Open it in the studio

    “Use this template” opens Elva in the editor with its sample words and pictures in place. Sign in if you are asked to.

  2. Bring in your brand

    Type your website address and the editor reads your logo and colours from it. Or upload a logo, and the colours are matched to it.

  3. Change what it says

    Rewrite the 15 lines under Content yourself, or ask the assistant for a change in plain words. Put your own screenshot or clip in its place under Media.

  4. Choose a format and render

    Pick 16:9, 9:16, 1:1 or 4:5, choose a length, record the voice-over and press “Render video”. The film comes back as an MP4.

6 questions

Questions about Elva

How long is Elva?

18 seconds as designed. The editor has two longer cuts too: Extended (about 27s) and Full length (about 34s). A longer cut adds beats of its own. Nothing is shown twice. The pace can be slowed too: Steady (about 20% longer) or Relaxed (about 45% longer).

Can I make Elva vertical?

Yes. It comes in 16:9 landscape, 9:16 portrait, 1:1 square and 4:5 social. Switch between them in the editor before you render.

Can I use my own screenshots and video?

Yes. It has 2 places for them under Media, “Picture of a result page”. It takes PNG, JPG, WebP, MP4 or WebM files.

Does it have a voice-over and music?

It has a voice-over, read by one of 20 voices, and you can switch it off. The music is a choice of Original score, Quiet lift, Open horizon or Human warmth. Its sound effects can be switched off too.

Can I use my own logo and colours?

Yes. Upload a logo, or type your website address and the editor reads the logo and colours from it. Elva has 5 colours to set: dark ground (from the version onward), type on the dark ground, accent: the dots, the drop zone, the working pill, pale ground (the opening) and ink on the pale ground. The typeface is Inter, DM Sans or Space Grotesk.

What do I get, and what does it cost?

An MP4 at 720p, 1080p, 1440p or 4K, at 24, 30 or 60 frames a second. Opening it and exporting it are free; having the AI make it yours from your words uses 40 credits. The Free plan gives 200 credits a month, with a Muvomi watermark on exports. Paid plans start at $10 a month and export without it.

6 templates

All templates
Frame from “Wren — Help for the whole day”28 seconds

Wren — Help for the whole day

An assistant's day on a ground that runs from ice to lavender, cut against short interludes of ink.

Product demosFormats: 16:9 · 9:16 · 1:1 · 4:5

Frame from “Pipit — Hello in every language”30 seconds

Pipit — Hello in every language

A friendly assistant introduced in one unbroken run on a saturated violet field.

Product demosFormats: 16:9 · 9:16 · 1:1 · 4:5

Elva — The new version, in one thread

Make Elva yours.

Use this template See plans