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Product demos3D motion

Guida — A story in four chapters: A 36-second product demo video template

The preview, 36 seconds, with sound.

An explainer told in four named chapters, inside one rounded stage with a chapter bar under it that fills as the film plays.

Length
36 seconds, or about 45 and 52 in the longer cuts
Formats
16:9, 9:16, 1:1 and 4:5
You can change
30 lines of text, 11 pictures, 4 colours and the logo
Sound
Voice-over and a choice of music

Product demos

What happens in Guida

A phone comes up in a hand with the name behind it; a line arrives a word at a time and small signs crowd round it; pictures gather and turn in a ring; then the product is shown on a desk, in two hands, at a scan and on its own page with notes floating round it, and the mark signs off over a soft sky.

Seventeen beats in thirty-six seconds, and two longer cuts that add seven more to the chapters without repeating one.

Product demos show a product at work: the interface, the feature and what it gets done. The library lists 33 under product demos.

Formats
16:9 landscape (1920 × 1080), 9:16 portrait (1080 × 1920), 1:1 square (1080 × 1080), 4:5 social (1080 × 1350)
Added

94 things to set

What you can change

The editor opens Guida with 94 things to set, under its tabs: Content, Media, Style.

Content

What the film says.

Text43
  • Brand name
  • Chapter 1 on the bar · the opening
  • Chapter 2 on the bar · the problem
  • Chapter 3 on the bar · the product in use
  • Chapter 4 on the bar · the call to action
  • Voice only · after the name, as the phone comes up
  • The problem, a word at a time
  • Voice only · as the six small signs arrive
  • Words the small signs crowd round
  • Question as the pictures gather
  • Line the ring of pictures turns round
  • One big word that ends the problem
  • Voice only · before the name, as the mark appears
  • Voice only · over the desk monitor
  • Request typed into the product
  • Voice only · over the phone held in two hands
  • Heading of the panel on that phone
  • Rows of the panel on that phone
  • First half of the promise
  • Second half of the promise
  • Hint on the camera as it scans
  • Title of the page the scan opens
  • Small line under that title
  • Button on that page
  • Notes that float round the phone
  • First short call
  • Second short call
  • Typed line that follows them
  • Tagline under the name
  • Website
In the Full length cut6 more
  • Words before the rolling names
  • Who it is for, rolled one by one
  • Name tag of the person at the desk
  • What the person at the desk says
  • Button that is pressed
  • Line under the button once pressed
In the Extended and Full length cuts7 more
  • What the big figure counts
  • What the second figure counts
  • Line under the name, over the wide picture
  • What the product then does, step by step
  • Word before the changing thing
  • Words after the changing thing
  • The things that change in the gap
Numbers2
In the Extended and Full length cuts2 more
  • Big figure that counts up
  • Second, smaller figure

Media

Your screenshots, clips and logo.

Pictures and video11

Takes PNG, JPG, WebP, SVG, MP4 or WebM, up to 100 MB.

  • Product on the desk monitor
  • Phone screen in the opening hand
  • What the phone held in two hands shows
  • Picture at the top of the product page
  • What the camera sees as it scans
  • Gathering picture 1
  • Gathering picture 2
  • Gathering picture 3
  • Gathering picture 4
In the Extended and Full length cuts1 more
  • Wide picture behind the name
In the Full length cut1 more
  • Photo of the person at the desk
Logo

PNG, JPG, WebP or SVG, up to 20 MB. Or read from your website.

  • Your logo

Style

How it looks and how it sounds.

Colours4
  • Warm light in the stage and the sky
  • Accent: lit words, buttons, hands
  • Ground round the stage
  • Paper of the stage and the chips
Typeface

Inter, DM Sans or Space Grotesk.

Icons24

24 small signs in the film, each picked from 68 drawings.

Pace

Dense (as designed), Steady (about 20% longer) or Relaxed (about 45% longer).

Voice-over2

On or off, read by one of 20 voices: Sarah, Brian, George, Alice, Hannah, Cole, Sienna, Cliff, Heather, Miles, Colin, Gemma, Athena, Hera, Thalia, Cora, Apollo, Arcas, Draco and Hermes.

Music and sound4
  • Original soundtrack
  • Sound level
  • Music: Original score, Quiet lift, Open horizon or Human warmth
  • Sound effects

4 steps

How to make Guida yours

  1. Open it in the studio

    “Use this template” opens Guida in the editor with its sample words and pictures in place. Sign in if you are asked to.

  2. Bring in your brand

    Type your website address and the editor reads your logo and colours from it. Or upload a logo, and the colours are matched to it.

  3. Change what it says

    Rewrite the 30 lines under Content yourself, or ask the assistant for a change in plain words. Put your own screenshots and clips in the 9 places under Media.

  4. Choose a format and render

    Pick 16:9, 9:16, 1:1 or 4:5, choose a length, record the voice-over and press “Render video”. The film comes back as an MP4.

6 questions

Questions about Guida

How long is Guida?

36 seconds as designed. The editor has two longer cuts too: Extended (about 45s) and Full length (about 52s). A longer cut adds beats of its own. Nothing is shown twice. The pace can be slowed too: Steady (about 20% longer) or Relaxed (about 45% longer).

Can I make Guida vertical?

Yes. It comes in 16:9 landscape, 9:16 portrait, 1:1 square and 4:5 social. Switch between them in the editor before you render.

Can I use my own screenshots and video?

Yes. It has 11 places for them under Media, among them “Product on the desk monitor”, “Phone screen in the opening hand” and “What the phone held in two hands shows”. It takes PNG, JPG, WebP, SVG, MP4 or WebM files.

Does it have a voice-over and music?

It has a voice-over, read by one of 20 voices, and you can switch it off. The music is a choice of Original score, Quiet lift, Open horizon or Human warmth. Its sound effects can be switched off too.

Can I use my own logo and colours?

Yes. Upload a logo, or type your website address and the editor reads the logo and colours from it. Guida has 4 colours to set: warm light in the stage and the sky, accent: lit words, buttons, hands, ground round the stage and paper of the stage and the chips. The typeface is Inter, DM Sans or Space Grotesk.

What do I get, and what does it cost?

An MP4 at 720p, 1080p, 1440p or 4K, at 24, 30 or 60 frames a second. Opening it and exporting it are free; having the AI make it yours from your words uses 40 credits. The Free plan gives 200 credits a month, with a Muvomi watermark on exports. Paid plans start at $10 a month and export without it.

6 templates

All templates

Guida — A story in four chapters

Make Guida yours.